What is a SmartURL?
A SmartURL is a marketing tool that allows musicians to create a single link that can be used to promote their music across multiple platforms. With a SmartURL, you can direct fans to a landing page that features links to all of your music, merchandise, and social media accounts. SmartURLs are especially useful for promoting new releases or tours, as they make it easy to direct fans to all the relevant information in one place.
How to use SmartURLs as a musician?
- Create a SmartURL account – To get started with SmartURLs, you’ll need to create an account on the SmartURL website.
- Customize your SmartURL – Once you’ve created an account, you can start customizing your SmartURL. You can choose the name of your SmartURL and add images or other promotional materials to the landing page.
- Add links to your SmartURL – Next, you’ll need to add links to all of your music, merchandise, and social media accounts to your SmartURL landing page. This will make it easy for fans to access all of your content in one place.
- Promote your SmartURL – Once you’ve created and customized your SmartURL, you can start promoting it on social media, in your email newsletter, and on your website. Be sure to let your fans know that they can find all of your content in one place with your SmartURL.
Benefits of using SmartURLs for musicians:
- Saves time and effort – With a SmartURL, you don’t have to constantly update links on all of your promotional materials. Instead, you can direct fans to a single link that always contains up-to-date information.
- Increases discoverability – By directing fans to a landing page that features all of your content, you make it easy for them to discover new music and merchandise.
- Provides valuable insights – SmartURLs allow you to track how many clicks and conversions you’re getting from each platform, which can help you make data-driven decisions about your marketing strategy.
Overall, SmartURLs are a great tool for musicians looking to streamline their promotional efforts and increase discoverability.